Did you know that when consumers are looking for a lawyer, many start their search online? According to Lawyernomics, 21.9 percent of prospective clients start by searching online. Just because you have a fancy website, does not mean that those…
Are you engaged? No, I don’t mean, in the words of Beyoncé “you put a ring on it.” I am talking social media engagement. Are you engaged with your followers? Social media is a dialogue, not a monologue! Making and…
You may be asking yourself what Twitter is all about, why everyone is talking about it and if you should be using it. The answer is YES! Twitter is a social platform where users share their thoughts, news, information, etc.,…
You know it as well as anyone, headlines are what drive readers to click on your posts. Yes, your content is important too, but it is your headlines that actually attract readers. Your post headlines are the number one thing…
Have your rankings plummeted? Is your site traffic down? Do you feel lost and confused over all of the recent Google updates? Trust me when I say, you are not alone. In an article written by Jennifer Van Iderstyne called…
Sure you hear it all the time, “you really should be doing this.” But are you doing it? On any given day, consumers are bombarded with advertising, images, and messages telling them to buy certain products or services. It has…
Has your business recently seen a change to your rankings or referrals? If so, you are not alone. On July 24, 2014, Google released an update to their local search algorithm, coined the “Pigeon” update by Search Engine Land. The…
Is your company’s social media presence lacking? Having social media accounts won’t do much good if no one ever sees them. Simply having a website and social media tools is just not enough. Your business needs to have a strategy…
The perfect social media post does not happen by accident. But admittedly, trying to create the perfect post for social media can sometimes feel like trying to buy an impeccable birthday present for someone you don’t know. Knowing how and…
Pinterest may be the last place that you would think about marketing your brand, but have you ever considered that this image-driven network drives more referral traffic than Google+, YouTube, and LinkedIn combined? Pinterest is home to more…